Marketing Intern

• Support go-to-market and campaign planning by helping define goals, success criteria, target audiences, key messages, proof points, and calls-to-action.
• Participate in campaign kickoffs and working sessions; capture notes, decisions, open questions, and next steps; publish concise recaps.
• Assist with funnel/lead-flow thinking (awareness engagement lead) and contribute to basic CRM/funnel education materials as needed.
• Audit existing marketing campaigns and assets; identify gaps in offer clarity, audience fit, follow-up materials, and alignment to customer pain points.
• Develop insights and recommendations based on key performance indicators (KPIs); propose 3-5 practical improvements.
• Prepare final deliverables such as an insight document, strategy recommendation deck, and/or short presentation with key findings and handoff notes.
• Collaborate across divisions and teams (e.g., Sales, Rental, Product Support, Energy Solutions) and support cross-functional coordination as assigned.
• May occasionally lift up to 25-30 pounds.
• Requires frequent use of hands for typing, operating the phone, handling materials, and other job-related tasks.
• Works in an environment where hazards may be present.

• How marketing strategy is briefed, executed, and measured within a cross-functional operating model.
• How divisional teams use campaigns, messaging, and enablement assets to progress leads through a funnel.
• How to translate stakeholder inputs into clear problem statements, actionable plans, and recommendations.

• Pursuing a degree in Marketing, Business, Communications, Analytics, or a related field (or equivalent experience).
• Interest in marketing strategy, go-to-market planning, and/or brand positioning.
• Strong writing skills with the ability to create clear summaries, recaps, and simple slide-ready narratives.
• Comfort working with basic metrics and organizing information from multiple sources.
• Reliable, detail-oriented, and able to manage priorities with guidance.

• Structured thinker who can turn ambiguity into a simple plan, draft, or set of questions.
• Curious, coachable, and proactive about asking for context and feedback.
• Collaborative and comfortable working with different functional partners.
• Organized project support: tracking tasks, deadlines, and dependencies.

• Timeframe/Hours: Internship timing and weekly hours may vary (e.g., full-time summer placement or short-term part-time project support).
• Reporting & Collaboration: The intern will be embedded with divisional specialists and collaborate across marketing and division partners, with clear weekly priorities and defined deliverables.

Listing is current as of Apr 30, 2026 04:45 AM