Director, Marketing - Women's & Reproductive Health

The Women's and Reproductive Health (WRH) Marketing Director will serve as the Marketing lead for the WRH product team. This individual will develop marketing insights and strategic marketing plans to fulfill franchise priorities, drive execution through collaboration with customer marketing teams, and liaise with Commercial sales, franchise product leaders, and medical teams.

Salary Range: $150,000 - $190,000/year + 20% Annual Incentive Plan
Salary offers are based on a wide range of factors including relevant skills, training, experience, education, and, where applicable, certifications obtained. Market and organizational factors are also considered. Successful candidates may be eligible to receive annual performance bonus compensation.

Benefits Information:
We are proud to offer best-in-class benefits and programs to support employees and their families in living healthy, happy lives. Our pay and benefit plans have been designed to promote employee health in all respects - physical, financial, and developmental. Depending on whether it is a part-time or full-time position, some of the benefits offered may include:
*Day 1 Medical, supplemental health, dental & vision for FT employees who work 30+ hours
*Best-in-class well-being programs
*Annual, no-cost health assessment program Blueprint for Wellness
*healthyMINDS mental health program
*Vacation and Health/Flex Time
*6 Holidays plus 1 "MyDay" off
*FinFit financial coaching and services
*401(k) pre-tax and/or Roth IRA with company match up to 5% after 12 months of service
*Employee stock purchase plan
*Life and disability insurance, plus buy-up option
*Flexible Spending Accounts
*Annual incentive plans
*Matching gifts program
*Education assistance through MyQuest for Education
*Career advancement opportunities
*...and so much more!

• Lead the strategy, execution, and delivery of WRH marketing.
• Develop strategic marketing plans that guide promotional strategy for products/portfolio; intentionally incorporating total enterprise and cross-portfolio approaches.
• Architect and communicate strategic value propositions through compelling positioning frameworks and customer-focused materials while working in partnership with customer and regional teams for effective messaging/strategy pull-through.
• Collaborate cross-functionallyto lead promotion of product launches and growth initiatives for prioritized products/portfolios.
• Champion marketing excellence, including engaging/leading shared promotional approaches.
• Drive a variety of organic and paid acquisition strategies, including but not limited to content creation, product launch campaigns, event management, social media, lead generation campaigns, and campaign performance analysis.
• Build relationships and partner with internal and external (key industry players, agencies, and vendors) stakeholders.
• Serve as the subject matter expert for WRH marketing.

• 10+ years of Marketing experience, 5+ years of healthcare experience
• 3+ years of Women's Health experience is preferred
• Bachelor's degree is required; MBA is preferred
• Team oriented - ability to collaborate in diverse, cross functional teams and in a matrix environment
• Excellent project leadership skills to ensure execution
• Superior communication skills including ability to deliver formal business presentations to executive leadership
• Initiative - ability to independently problem solve and find resolutions
• Superior strategic thinking and analytical skills to synthesize market/customer insights into prioritized marketing opportunities; Strong capabilities in analyzing data to demonstrate quantifiable opportunities or results
• Superior marketing capabilities to design marketing strategies and tactics to maximize opportunities

Competencies

• Creativity; Decision Quality; Dealing with Ambiguity; Perspective; Strategic Agility
• Priority Setting; Planning; Directing Others; Delegation
• Command; Managerial Courage; Conflict Management
• Perseverance; Action-Oriented; Drive for Results
• Presentation Skills; Comfort around higher management; Political Savvy
• Customer Focus; Motivating Others; Negotiating; Composure; Dealing with Paradox