Brand Marketing Specialist

Company Description

Zayo provides mission-critical bandwidth to the world's most impactful companies, fueling the innovations that are transforming our society. Zayo's 141,000-mile network in North America and Europe includes extensive metro connectivity to thousands of buildings and data centers. Zayo's communications infrastructure solutions include dark fiber, private data networks, wavelengths, Ethernet, and dedicated Internet access. Zayo serves wireless and wireline carriers, media, tech, content, finance, healthcare and other large enterprises.

Zayo is seeking a self-motivated and detail-oriented Brand Marketing Specialist to contribute to the development and execution of impactful branding initiatives. The Brand Marketing Specialist is ideal for a self-starter who thrives in a collaborative environment and is passionate about maintaining and enhancing a strong, unified brand identity. The Brand Marketing Specialist will work closely with cross-functional teams and external partners to manage brand assets, support campaigns, and engage audiences through social media.

Responsibilities:

• Support the planning, management, and execution of brand campaigns in collaboration with internal teams and external partners.

• Activate Zayo's brand purpose and messaging framework.

• Work cross-functionally to maintain and evolve Zayo's brand identity, ensuring its relevance with target audiences.

• Maintain Zayo's repository of brand assets, including logos, templates, and images.

• Ensure branding materials are consistently updated and aligned with corporate guidelines.

• Assist in managing Zayo's social media channels by creating content, scheduling posts, and engaging with the audience.

• Ensure consistent application of Zayo's brand identity across all platforms and communications.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.

• Minimum of one (1) year of experience in branding, marketing, or a related role.

• B2B marketing experience.

• Excellent project management skills with the ability to prioritize and meet deadlines.

• Strong written and verbal communication skills.

• Attention to detail and a demonstrated ability to ensure brand consistency.

• Familiarity with social media platforms, tools, and best practices.

• Creative thinker and problem solver.

Base Salary Range: $56,300 - $75,050 USD/annually, commensurate with experience.

Benefits, Rewards & Wellness

• Excellent Health, Dental & Vision Insurance

• Retirement 401(k) Savings Plan

• Fitness membership discounts

• Generous paid time off policy including paid parental leave

Zayo provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, provincial or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.